Browsing: advertising

Microsoft Advertising is putting advertisers on notice: If AI helped create or materially alter your ad, consumers may need to know about it.

The Dubai Health Authority has issued comprehensive standards governing how healthcare professionals and influencers can promote medical services online – here’s a full breakdown

Save before watching! A review of the financial reports of 30 mainstream advertising and marketing companies

Amazon.com illegally raised prices for advertisers by surreptitiously raising the minimum price required to place ads that promote their products, the US Federal Trade Commission alleged in a lawsuit filed in federal court Monday.

The U.S. Federal Trade Commission and 22 state attorneys general today sued Amazon.com Inc. over its practices in the online advertising market.

The Federal Trade Commission (FTC) plans to sue Amazon on Monday, according to a report on the Wall Street Journal. Officials say the company quietly raised the minimum price sellers paid for ads on its store. The practice earned Amazon tens of billions of dollars over seven years.

AI adoption, growing demand for measurable returns, and the continued shift toward digital, connected TV and retail media are reshaping the Advertising and Marketing industry. Advanced audience targeting, data-driven measurement and performance-based advertising are increasing demand for actionable insights and demonstrable campaign ROI, positioning Nexxen International NEXN and NIQ Global Intelligence NIQ to benefit from these trends.…

Data from Mintegral shows short drama app downloads grew 95.5% YoY in H1, outpacing overall non-gaming app growth.

An earlier step in that journey was the hiring of Samir Pradhan as VP of product for merchant marketing in November 2025.

Television advertising saw a correction in the first seven months of 2026, with indexed ad volumes per channel falling 7% compared with the same period in 2025. The decline points to a more measured approach to television spending even as the medium continued to attract large advertisers, particularly from FMCG. At the same time, the…