Browsing: Accounting

It’s hard to overstate the ecommerce opportunity in India. The country’s population is now the world’s largest at 1.46 billion in 2025, per the United Nations, compared to 1.4 billion in China and 347 million in the U.S.

Cross-border eCommerce has never had more room to grow. Shoppers across APAC and beyond are buying from brands on the other side of the world through marketplaces, social platforms, and direct-to-consumer sites, often without a second thought about where the seller is based. But access to a global storefront does not automatically translate into a…