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Reddit’s 443.8M weekly users make it a legitimate B2B intent channel that most marketing teams still ignore
Reddit boasts 443.8 million weekly users, positioning it as a significant yet underutilized B2B intent channel. Many marketing teams overlook Reddit in favor of platforms like LinkedIn, missing crucial buyer intent signals. B2B marketers have an opportunity to tap into Reddit’s vast user base for enhanced targeting and engagement.
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Key facts, context, and what it means, in one minute.
Reddit has 443.8 million weekly users who can be valuable for B2B marketing insights.
Many marketing teams focus on LinkedIn job-title targeting rather than Reddit’s buyer intent signals.
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- Reddit Is The ‘B2B’ Channel You’ve Been Overlooking ↗· MediaPost
- Reddit Is The ‘B2B’ Channel You’ve Been Overlooking ↗· MediaPost
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MarketScale NewsroomEditorial Team, MarketScale
The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.
