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Episode Summary: Anticipatory Customer Service with Micah Solomon
In this episode of The Duct Tape Marketing Podcast, I interviewed Micah Solomon, an expert on customer service, hospitality, and customer experience. He shares his insights on the concept of anticipatory customer service and how it can enhance brand loyalty and drive business growth.
Book and Background
Micah is a bestselling author, and his latest book, "Can Your Customer Service Do This?: Create an Anticipatory Customer Experience that Builds Loyalty Forever," dives deep into the intricacies of customer service. He offers a fresh perspective on how businesses can transform their customer service strategies to foster enduring loyalty.
Key Takeaway
Anticipatory customer service is not just about reacting to customer needs, but about predicting them. By serving the unexpressed wishes of customers, businesses can create an unparalleled customer experience that fosters brand loyalty and catalyzes growth.
Questions I Asked Micah Solomon
- What is the concept of anticipatory customer experience?
- Is loyalty dead, even with great services?
- Is providing a great customer experience a referral tactic?
- What is the role of the secret shopper?
- How do you specialize in this aspect of customer experience?
More About Micah Solomon
Micah is a renowned expert in customer service, hospitality, and customer experience. His book "Can Your Customer Service Do This?" is a must-read for entrepreneurs eager to elevate their customer relations and propel business success.
This Episode is Sponsored by Oracle
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Additional Resources
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