SHOCK SEXY Move: SA E-Commerce Giant Pargo To Conquest Rest of Africa
[Image: Pargo CEO Lars Veul, looking like a boss]
The South African click-and-collect company Pargo is on a mission to take over the rest of the continent, its CEO, Lars Veul, revealed in an interview. And we’re not just talking about a gentle, casual expansion – no, no, no. We’re talking about a FULL-ON, ALL-OUT CONQUEST.
But don’t just take our word for it. The numbers are on their side. Africa is projected to have over 500 million e-commerce users by 2025, with a whopping 17% annual growth rate. That’s like, HOOKED.
But how, you ask? Well, it’s all about the trifecta of internet penetration, smartphone adoption, and digital financial services, especially mobile money. And Pargo is ready to lap up this growth like a boss.
So, what’s the plan, Lars? "We’re looking at an expansion strategy to move into multiple markets," he said. "We’re already operational in Egypt, but we’re eyeing the main economies in Africa. And we’ll follow our existing clients into new markets, because, well, where else would they go?"
And what about the pick-up points, you ask? Oh, they’ve got over 4,000 of those babies spread across South Africa, including spazas in townships. That’s a lot of parcels to deliver. And don’t even get us started on Amazon – they’re already partnering up with Pargo to make it easier for their customers to get their online goods.
Now, we know what you’re thinking. "But is this a good thing? I mean, won’t they, like, disrupt the whole e-commerce landscape?" To which we say, "Uh, probably not." But hey, at least they’re not going to let the market get them down.
